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P&L-driven growth consulting for scaling companies

Elevam's growth consulting is a strategic marketing consulting service for companies in the €1M to €20M range that need to connect their marketing investment with the income statement. We apply CREF©, our proprietary system, to analyze margins, define acquisition levers and build a system where every marketing decision goes through the P&L. 90% of our clients renew in the second year.

If today you can't say how much business your marketing generates, this consulting service exists to fix that.

Portavoz
Asier LópezCEO de Elevam13 years designing growth systems for mid-sized companies

What growth consulting is and which companies it fits

Elevam's growth consulting analyzes your business model and builds a marketing system governed from the income statement. It's not generic business consulting or loose channel management.

We work with companies billing between €1M and €20M per year, in growth or expansion phase. CEOs, CMOs and executive profiles with decision-making power over budget and strategy. Sectors we operate in: flagship clinics, retail groups, own-brand e-commerce, professional firms, industrial companies and B2B services. We've worked with brands like Porsche and LG, and many others under confidentiality agreements.

Sectores donde operamos
  • Clínicas de referencia
  • Grupos retail
  • E-commerce con marca propia
  • Despachos profesionales
  • Empresas industriales
  • Servicios B2B
Marcas con las que hemos trabajado
PorscheLGotras bajo acuerdo de confidencialidad
/Filtro de proyectos

We don't accept every project. Each year we work with a limited number of new growth consulting clients. If you're looking for tactical campaign execution without strategy behind it, we're not the right fit.

Conexión con el ecosistema

Consulting defines the strategy and the system. When the plan requires it, the SEO, AEO and GEO, Paid Advertising and Web + CRO teams activate within the same ecosystem.

The 4 blockers that hold back growth in companies already investing in marketing

You've been investing for years. You have a team, budget, active channels. But something doesn't connect. Usually it's one of these four blockers — or a combination.

Marketing sin gobierno

There are marketing actions in motion, but no one connects them to the income statement. Clicks, impressions and reach get reported. Leadership asks how much business each euro generated. There's no clear answer. A system is missing that ties channel metrics to business metrics.

Single-channel dependency

All growth depends on one lever: Ads, referrals, trade fairs, a marketplace. When it saturates or gets more expensive, revenue stalls and there's no plan B. The worst part: no one saw it coming because no one was measuring risk concentration.

Desconexión dirección-marketing

The CEO has no visibility into what marketing generates. The marketing team doesn't know the real margins or operational capacity. Each one optimizes for different metrics. Investment happens without business criteria.

Flat growth with rising investment

The marketing budget rises every year. Revenue doesn't follow in the same proportion. Nobody has stopped to analyze whether the problem is in the channels, the offer, the acquisition model or the team's capacity to absorb more clients.

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¿Cómo funciona la metodología CREF© de Elevam?

CREF© (Consultoría de Crecimiento Elevam Framework) is Elevam's proprietary system to connect marketing and P&L. It structures every consulting project across four dimensions that most companies work on separately — and that's why they don't scale.

C

Crecimiento

We analyze your acquisition model: where clients come from, how much each one costs to acquire, which channels have runway and which are exhausted. We map the levers with the greatest impact on revenue at 6 and 12 months out. Not all levers are marketing — sometimes the bottleneck is in pricing, operational capacity or the offer.

R

Rentabilidad

Before touching a channel, we open up your P&L. Margins by service or product, real acquisition cost by channel, average ticket, recurrence, LTV. If the numbers don't sustain growth, no campaign will fix it. If they do sustain it, the work is to accelerate what's working and cut what burns margin.

E

Estrategia

We define what to do, what not to do and in what order. Each action has a hypothesis behind it, a control metric and a criterion to decide whether to continue or stop. We prioritize with leadership, not with the marketing team alone. A plan with 3-5 clear priorities. Not a list of 50 recommendations no one implements.

F

Framework

We set up the dashboard, the quarterly review cadence and the decision rules. Marketing stops being an area that reports activity and becomes a system with governance, business metrics and accountability to leadership.

What does growth consulting include?

Margins, CAC by channel, recurrence, client concentration, team operational capacity. Full X-ray before moving a piece.

Which channels and actions have the most runway in your specific case. With assigned budget and expected outcome.

We define channels, activation sequence, investment per channel, control metrics and the relationship between organic, paid, web and content.

The 4-5 numbers that matter. Acquisition cost, pipeline, margin by channel, conversion rate, recurrence. No 40-page reports.

Sat down with the CEO or the committee. Results vs. goals. What worked, what didn't, what we adjust. Data-driven decisions.

Direct channel execution. Consulting defines the strategy and the system. SEO/GEO implementation, Paid Media campaigns and Web+CRO are carried out by Elevam's specialized teams when the plan requires it. Each team does what it does best, with a plan behind that connects them.

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David Sans
With Elevam I've found something very hard to see in this sector: absolute loyalty, business judgment and impeccable discretion. They're the part of the team that makes sure the right clients reach my door.

David Sans

Criminal lawyer in Barcelona

abogadopenalista.net

Real growth consulting results

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Asier López
Asier López
CEO de Elevam

Your growth consultant: Asier López

I'm Asier López, CEO of Elevam. Growth consulting is the service where I put in the most personal involvement. I work directly with each company's leadership. No intermediaries.

Leading a team of more than 15 professionals, I've spent 13 years building marketing systems measured by their impact on the income statement. I've worked on projects for brands like Porsche, LG and companies with several millions in revenue. Elevam has been recognized by Forbes as one of the best marketing consultancies in Spain.

We publish our own AI visibility studies from Elevam Labs. With open methodology. If we're wrong, it shows.

Frequently asked questions about growth consulting

An agency executes channels: manages Ads, creates content, positions on Google. Growth consulting first defines which channels make sense for your business, with what investment, in what order and connected to which P&L metrics. At Elevam, consulting always comes first. Without strategy connected to the business, execution is expensive and unfocused.

Companies billing between €1M and €20M per year, in growth or expansion phase. They're usually CEOs or CMOs who already invest in marketing but aren't clear on how much business that investment generates, or who need a more robust system before scaling. The service works as an external growth consultant or external marketing leadership.

The audit and priority map are delivered in the first 4-6 weeks. The first measurable results in acquisition metrics usually appear between month 3 and month 6, depending on the channels activated. The full system, with governance and quarterly reviews, stabilizes between month 6 and 12.

Yes. Growth consulting works as a standalone service. We deliver the analysis, the plan and the dashboard, and your internal team or current vendors execute it. If at any point you need Elevam's teams to execute SEO/GEO, Paid or Web+CRO, they activate within the same CREF© system.

CREF© (Consultoría de Crecimiento Elevam Framework) is Elevam's proprietary system. It starts with your business numbers — margins, CAC, recurrence, operational capacity — before talking about channels or campaigns. It connects four dimensions (Growth, Profitability, Strategy, Framework) so every marketing decision goes through the income statement. What we recommend to clients we've tested first with our own business from Elevam Labs.

It depends on the complexity of the business, the number of channels involved and the level of support. The initial strategic assessment makes it possible to estimate scope, priorities and investment.

30 minutos · sin compromiso

If your marketing should be generating more business than it generates, it makes sense for us to talk

30 minutes with Asier or his team. We analyze your situation, your acquisition model and your growth challenges. We honestly tell you whether we can help and whether it makes sense to work together.

Contacto directo
Asier López · CEO de Elevam
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