ChatGPT Ads Management
Your buyers are asking ChatGPT what to choose. We get your brand into that answer.
ChatGPT Ads, managed end to end. Elevam sets up, targets and optimizes your campaigns on OpenAI's Ads Manager — live to US businesses since May 2026, with no minimum spend — and tracks whether ChatGPT actually surfaces your brand using our platform, Antropus. Free ChatGPT Ads audit, delivered in 5 days.
ChatGPT was the first assistant to sell ads — and the auction is still thin.
OpenAI began testing ChatGPT Ads in January 2026 and opened a self-serve Ads Manager to US businesses on May 5, 2026, with no minimum spend and CPC bidding starting in the low single digits. With billions of prompts running through ChatGPT every day, that's a brand-new, high-intent surface where most of your competitors haven't placed a single bid yet.
That gap is the opportunity, and it closes as the channel fills. Getting in now means cheaper clicks and real optimization data before the auction gets crowded — the kind of head start that's almost impossible to buy back later.
How ChatGPT Ads actually work
- 01Sponsored answers & conversational ads — placements appear inside or below the response, clearly labelled, while the user is mid-decision.
- 02Contextual targeting — ads match the topic of the live conversation, not years of behavioral tracking.
- 03Self-serve auction — relevance-weighted, so a tighter, better-targeted ad can beat a lazy bigger budget.
- 04Measurement — a Conversions API ties placements to signups, demos and purchases, so you optimize to revenue, not impressions.
End to end, with measurement wired in
Account and campaign setup on OpenAI's Ads Manager, structured around your real buyer.
Contextual targeting and creative built for conversational placement, not recycled search copy.
Conversion tracking wired in from day one, tied to pipeline.
Ongoing optimization, plus AI-visibility reporting in Antropus so you see paid and organic in one view.
ChatGPT Ads currently show only to Free and Go tier users
Plus, Pro and Enterprise users stay ad-free — which means if your B2B buyers live on paid plans, paid placement alone won't reach all of them.
That's not a reason to skip ChatGPT Ads. It's the reason to pair them with GEO: organic AI visibility is how you reach the power users that ads can't touch.
We'll tell you, from your audit, whether your buyers are actually on the tiers where the ads run — before you spend a euro.
Pair it with GEOMost agencies will run ChatGPT Ads the way they run everything else and call it innovation. We measure whether it's working.
Running the auction is the easy part. Knowing whether ChatGPT is surfacing you, against whom, and how it's trending — that's Antropus, our own AI-visibility platform, and it's data that doesn't exist anywhere else yet. ChatGPT Ads agency on the paid side, GEO on the organic side, one team, one dashboard.
B2B and considered-purchase brands — software, professional services, high-ticket products — where a buyer is researching a decision inside ChatGPT and being the recommended option is worth real money.
If your audience isn't on ChatGPT's ad-supported tiers, we'll say so in the audit and point you somewhere better. No retainer worth your trust starts with a lie about reach.
- 01
Audit
We check whether ChatGPT surfaces you today, whether your buyers are on the ad-supported tiers, and what the opening is worth. Free, no commitment, in 5 days, yours to keep.
- 02
Build
Account, structure, targeting and tracking on OpenAI's Ads Manager.
- 03
Manage & measure
We run and optimize the spend; you watch AI visibility move in Antropus.
Real impact, real clients
See more success cases
“With Elevam I've found something very hard to see in this sector: absolute loyalty, business judgment, and impeccable discretion. They're the part of the team in charge of bringing the right clients to my door.”
David Sans
Criminal lawyer in Barcelona
abogadopenalista.net
Start small and prove it
OpenAI's platform has no minimum spend, so you can start small and prove it. Elevam's management starts from a monthly fee on top of media, scaling with budget. The audit is a fixed one-off you keep regardless.
FAQ
Sponsored placements inside ChatGPT, labelled and separated from the assistant's answer, bought through OpenAI's Ads Manager and matched to the context of the current conversation.
OpenAI's self-serve platform has no minimum spend, with CPC bidding starting around $3–5. Our management fee starts from a monthly fee on top of media spend.
As of 2026, users on the Free and Go tiers. Plus, Pro and Enterprise stay ad-free — so for B2B audiences on paid plans, reach is narrower, and we'll flag that in your audit.
Through OpenAI's self-serve Ads Manager, open to US businesses since May 2026. We handle setup, targeting and optimization for you.
For considered-purchase B2B, the thin auction and low entry cost make it worth testing now — paired with GEO to reach buyers on ad-free tiers.
No. OpenAI states ads are labelled, sit separately from the response, and don't influence it.
Different surface: the ad lives inside a conversation at the moment of decision, with contextual rather than purely keyword-based targeting. Most brands should run both.
Find out if ChatGPT is sending your buyers to a competitor.
The audit shows whether ChatGPT surfaces you, who it surfaces instead, and whether your buyers are even on the tiers where ads run. 5 days, free, yours to keep.
Keep exploring
Related services
Ads across ChatGPT, Copilot and Google AI, measured.
Microsoft Copilot Ads management, with a B2B lean.
Advertising in Google's AI Mode and AI Overviews.
Monthly GEO management for B2B companies
Answer-first content to be cited by AI
Marketing connected to the P&L