HUMAN
(AEO)
We design content to resolve the question directly: clear openings, question-shaped subheadings, and a format easy to extract when it adds value.
Generative AI services for businesses
Your customer no longer just searches for links — now they ask questions. Traditional SEO is no longer enough on its own. Your brand needs to stay visible in Google and appear cited when users ask assistants like ChatGPT, Gemini, or Perplexity. Don't choose between search engines or AI — dominate both territories.
Don't choose: dominate both worlds with a single method
We don't split efforts between Google and Artificial Intelligence. We integrate technical SEO, AEO, and GEO to lead in both at once. We unify the technical foundation (SEO), the direct answer (AEO), and your verifiable entity and authority (GEO) into a single action plan, with clear signals and metrics.
We prepare your content so your brand doesn't just climb rankings, but becomes the source chosen and cited by assistants and generative models.
In short: one method (HSA Protocol) to rank, answer, and be cited.
Beyond ranking: We translate your real expertise into authority for AIs.
At Elevam we understand that traditional SEO is no longer enough. Your customer not only searches — now they ask. We combine technical SEO, AEO, and GEO so your brand maintains visibility in Google and is cited by answer engines and generative AIs:
- SEO (technical foundation): we ensure your site is crawlable, indexable, and fast to compete in Google.
- AEO (clear answer): we structure content to answer directly and facilitate its extraction in answer formats.
- GEO (entity and citation): we reinforce entity and authority signals to increase the probability of mention and citation in generative models.
You have market authority — but does AI recommend you?
Being a reference doesn't guarantee that Google and generative AIs understand or cite you. Many established brands today remain invisible or are misinterpreted in generative answers. If your strategy hasn't adapted to the new search behavior, one of these blockers usually appears:
- Generative silence: your customers ask ChatGPT or Perplexity and your brand doesn't appear — or your competition does.
- Weak attribution: the models talk about the topic, but don't cite you as a source or link to your content.
- Organic stagnation: you lose visibility due to no-click searches and because your content doesn't clearly answer current intent.
- Poorly reusable content: you have the answer, but the structure doesn't make it easy to extract and reuse in answer formats.
It's not just traffic — it's relevance.
Selected success cases
See more success casesOur Methodology — The HSA Protocol (Human · Search · AI)
We don't choose between people and algorithms. We unite three layers: Human (AEO), the answer so the user understands; Search (technical SEO), the foundation so Google can find it; and generative AI (GEO), the attribution so generative models can mention your brand and cite you with a link when applicable.
HUMAN
SEARCH
(technical SEO)
We ensure crawling and indexing, performance, and a coherent internal architecture so Google can prioritize your content.
AI
(GEO)
We reinforce entity and authority signals to increase the probability of mention and citation, with attribution to your content when the model responds.
Business Impact: Measurable results in three key dimensions
We leave behind superficial metrics to build real value:
Brand Authority (E-E-A-T)
we reinforce experience and authority signals so Google and generative models trust your entity over the competition.
Answer Dominance
your content becomes a clear and reusable answer. We increase topical coverage and clarity to appear when users ask, both in search and in answer formats.
Qualified Acquisition
we capture valuable traffic. We attract those already comparing and about to decide. In a no-click search environment, we work so brand visibility and attribution bring you users with real need.
GEO & AEO Services Architecture
Services organized by phase to improve citation and attribution in generative engines: strategy, technical foundation and content, and control and expansion.
Strategy
We define the approach and priorities to increase the probability of mention and citation in AI answers.
- GEO Consulting: Audit, strategy, and citation roadmap.
Technical foundation and content
We prepare the foundation so your content is accessible, clear, and reusable in answer formats.
- Technical GEO: crawling, indexing, and performance foundation so your content is eligible in search engines and AI environments.
- Entity Profile and E-E-A-T: definition and coherence of your digital identity and verifiable trust signals associated with the brand.
- AEO On-Page: “answer-first” structure and easily extractable content for answer formats and enriched results.
- GEO Agency: implementation managed by Elevam.
Control and Expansion
Measurement and external authority to sustain brand attribution.
- GEO Measurement: tracking of visibility, mentions, and attribution to decide what to optimize next.
- GEO Off-Site: reinforcement of external authority and brand coherence to sustain citation.
- Local GEO: focus on proximity searches when the business depends on a specific area.
- 01
Discovery and Objectives
We define what you want to achieve and what questions bring you customers with real intent.
- 02
Integral Audit (GEO + Technical)
We detect the blockers that today make you lose visibility or citation (technical, content clarity, and brand trust signals).
- 03
Entity Architecture
We structure your services and content so it's clear who you are and what you're an expert in.
- 04
Execution and Validation
We apply changes and check whether your content is understood and can be cited (mention and URL when applicable).
- 05
Measurement and Adjustment
We measure what improves and what doesn't, and fine-tune to win positions and answers.
This continuous validation work is driven by Elevam Labs (Elevam's R&D unit).
- 06
Expansion and Authority
We reinforce external signals to sustain relevance and attribution.
From theory to practice
Don't let the competition take your space. Let's start with the diagnosis
What do you receive when the audit is complete?
Measurable results, not opinions:
1. Visibility Matrix (Prompts × Models)
Real visibility report in AI models. You'll see in which queries you appear, which models mention you, and if there's a link to your site.
2. Entity and Trust Strategy
Which brand signals to reinforce so your entity is reliable and consistent.
3. Content Architecture
Structure proposal and priorities so the user finds exactly what they're looking for on each page.
4. AEO Best Practices Manual
Guidelines to write and structure clear, reusable content in answer formats, without losing human readability.
Frequently asked questions about AI positioning
No. They complement each other. SEO ensures eligibility (crawling and indexing), AEO structures the answer to make extraction easier, and GEO reinforces entity and authority signals to increase the likelihood of mention and citation. Together they build a solid presence.
It depends on the starting point. Technical improvements can be noticed earlier, but citation usually requires consistency and authority signals over time. That's why we work in cycles and review evolution with data.
With our Visibility Matrix (Prompts × Models): we check whether your brand appears in responses, which model mentions you (ChatGPT, Perplexity, etc.) and whether attribution exists via link to your website.
Your brand isn't standard — your strategy shouldn't be either.
Analyze with our team which combination of SEO, AEO, and GEO your business needs and where to start.
Asier López
Head of GEO strategy (15 years of experience in digital marketing).
Team, authorship, and contact
Asier López
Head of GEO strategy (15 years of experience in digital marketing).
Contact: alc@elevam.es
Hours: 9:00–18:00 CET
Networks: LinkedIn
Keep exploring
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