Technical Eligibility
we ensure a technical foundation so bots crawl, process, and index your content correctly, with descriptive internal links.
GEO Consulting
GEO Consulting (Generative Engine Optimization)
We apply GEO so your content is useful for people, easy for search engines to find, and reusable with attribution by generative engines. We make your brand recognizable, normalize 1–2 sentence openings, and define extractable formats that models can retrieve and cite without forcing reading. We test in Google AI Overviews, ChatGPT, Gemini, and Perplexity, and measure with the Prompts×Models Matrix, verifying if they cite you, which fragment they retrieve, and which URL they attribute. Part of the ecosystem: Generative AI services.
GEO consulting is a strategic modality within our GEO Agency (Generative Engine Optimization).
48h
Reply from Lidia with the best-fit modality
01 · Positioning
Your real authority, translated into AI's language
GEO consists of aligning your authority with what models value so they use and cite your content, mentioning your brand and linking to your page. We work the 1:1 parity between what the person sees and what systems interpret (visible content and structured data in JSON-LD), favoring that your brand is cited as a reference in answers. We align content, entity, and measurement so your website works as a reliable, reusable source for Google AI, ChatGPT, Gemini, and Perplexity.
02 · Diagnosis
Do you have market authority but are invisible to AI?
Search behavior has changed: while you compete for page 1, your customers are already getting direct answers from Google AI, ChatGPT, Gemini, or Perplexity. We detect and correct the 4 blockers that hold back your growth and your citation.
- 01Generative silence: you query AI and your brand doesn't appear cited; the model chooses others as reference.
- 02Brand hallucinations: verifiable data is missing and AI fills in with incorrect information about prices, services, or scope.
- 03Answers without attribution: AI uses your content to answer but doesn't link to your site or attribute you as a source.
- 04Low-value content (weak E-E-A-T): you have traffic, but there's a lack of verifiable experience signals and models ignore your pages when generating answers.
In short: we optimize your pages so AI uses your content and cites you with a link to your page.
What is GEO and why now?
GEO translates your authority into the language of models so they use and cite your content, linking to your page. It applies 1:1 parity between what the person sees (visible content) and what systems interpret (structured data in JSON-LD), on three pillars: technical foundation, useful with evidence, and measurable citation.
Useful with Evidence (E-E-A-T)
we enrich content with verifiable proof (metrics, cases, authorship, and sources) so it's clear, reliable, and reusable in answers.
Measurable Citation
we measure with the Prompts×Models Matrix: we check if they cite you, which fragment they retrieve, and which page they link to, and prioritize improvements based on data.
Protocolo
The HSA Protocol
Your brand advances when your content is understood, found, and attributed. With the HSA Protocol, we define how to open each section when appropriate with a direct answer, maintain a technical foundation that indexes well, and reinforce attribution signals — and when we use markup, we maintain 1:1 parity between visible text and JSON-LD.
HUMAN · The Answer (AEO)
Intent and format audit. We verify that the opening resolves the question and the development brings value. We define patterns — when answer-first is appropriate — to facilitate extraction and attribution in Google AI, ChatGPT, Gemini, and Perplexity.
SEARCH · The Foundation (Technical SEO)
We validate crawling, processing, and indexing, and order internal linking so search engines find what matters and generative models interpret and reuse it with context. We review robots/sitemaps, 200 codes, canonicals, performance, and rendering.
AI · The Reference (GEO)
We define your entity (brand, authorship, cases, and metrics) and choose extractable formats to favor attribution. We measure with the Prompts×Models Matrix whether they cite you, which fragment they retrieve, and which page they link to, and prioritize improvements with that data.
Selected success cases
See more success casesGEO consulting services
Everything needed to be cited in AI answers, with clear attribution to your site.
- 01
Integral GEO Audit
- We analyze your citation status in Google AI, ChatGPT, Gemini, the technical foundation (crawl, process, index), entity signal inconsistencies, and deliver a prioritized report with the first citation-with-link opportunities, indicating the fragment that would be retrieved and the URL of your site to which it's attributed
- 02(Knowledge Graph)
Entity Architecture
- We define which topics, evidence, and references should be linked to your brand (authorship, cases, metrics, sources) and in which sections of your site they should appear. We ensure 1:1 parity between visible text and JSON-LD and deliver an entity map ready to implement to improve recognition and attribution with link in AI answers
- 0330-60 day implementation
1:1 Parity Roadmap
- We define a roadmap so the visible and the marked-up match: clear openings when appropriate, extractable formats (paragraph, brief list, table if it clarifies), descriptive internal linking, and JSON-LD in 1:1 parity. The goal is to increase citation-with-link opportunities and we verify it with the Prompts×Models Matrix (if they cite you, which fragment they take, and which page they link to).
06 · Plans
Pricing and Conditions
We design a prioritized roadmap to look for the first impact in 30-60 days, adapted to your execution capacity.
- 01
Initial plan
GEO Audit + Roadmap.
Ideal for internal teams that only need strategy and direction.
Request Citation Diagnosis - 02
Professional plan
Basic + 6-week support.
Includes support during implementation to ensure technical quality.
Request Citation Diagnosis - 03
Enterprise plan
Professional + Workshops.
Multi-team validation and internal training for large organizations.
Request Citation Diagnosis
Note: We deliver strategy and roadmap within agreed timelines. We do not guarantee rankings or citations on specific dates, as they depend on third-party algorithms.
07 · Measurement
Real Metrics: Prompts × Models Matrix
We measure GEO success with a specific dashboard per priority page:
- 01
Citations with link (%)
AI responses that cite and link to you / total tests.
- 02
Retrieved fragment
exact text the model takes when citing you.
- 03
Attributed URL
verification that the link points to the correct URL.
- 04
Brand mentions
evolution of mentions as a source associated with your keywords in models and public results.
We run base batteries of 10–12 prompts per priority page and monthly reviews (adjustable frequency) to optimize improvements in content, markup, and linking.
08 · Execution
Don't have an internal team to execute this Roadmap?
Don't worry. If you prefer that we handle the technical implementation and monthly maintenance, check our execution services in GEO Agency.
Frequently asked questions about GEO consulting
GEO (Generative Engine Optimization) is the process of optimizing a brand so it's understood, relevant, and cited as an expert source by the main language models and generative answer engines.
Traditional SEO focuses on positioning lists of results to generate clicks, while GEO seeks the brand itself to be the answer within the AI flow.
We audit it manually. We use batteries of real «prompts» in the main models (Gemini, ChatGPT, Perplexity) and record whether your brand appears, what it says about you, and whether it includes a link.
Lidia Moreno
Head of SEO and GEO at Elevam.
Team, authorship, and contact
Lidia Moreno
Head of SEO and GEO at Elevam.
Contact: lidia.moreno@elevam.es
Hours: 9:00–18:00 CET
Networks: LinkedIn
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