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Adriana Juan — Admin & finance
Equipo Elevam · Admin & finance

Adriana Juan

A company that doesn't control its numbers doesn't control its growth.

01

My role

I'm responsible for administration and finance at Elevam. My role covers the daily administrative management of the agency: billing, bank reconciliation, expense control, accounting support, and the internal processes that let the team focus on what they each do without having to worry about backoffice. I work from the foundation: making sure the numbers add up, the information is organized, and leadership has real visibility into the financial situation at any moment.

My background combines a solid university foundation with practical experience in banking and accounting consulting. I hold a Bachelor's degree in Business Administration and Management from Universitat Rovira i Virgili, and I'm currently pursuing a second Bachelor's in Accounting and Finance at the same university to deepen the more technical financial side. Before Elevam I worked at BBVA in two periods as a bank employee and at Consultoria Jurisa as an accounting assistant, where I worked directly with closing accounts, tax declarations, and administrative processes of real companies.

At Elevam my priority is that the administrative operation runs with rigor: meeting deadlines, traceability of every movement, and clear communication with leadership about any deviation. Administration is often seen as a background detail, but it's what allows a company to make fast decisions with reliable information. My job is making sure that information is always available and well built.

02

How I think

A company that doesn't control its numbers doesn't control its growth.

Before closing a month, I try to understand what the balance tells: where the money went, what's pending, what's being collected and paid. An administrative close isn't a formality; it's the picture leadership needs to decide.

For me, administering well rests on three ideas:

  • Rigor over speed: an invoice miscategorized today is an incorrect close tomorrow. I'd rather make every movement carefully than go fast and have to review later.

  • Order over intuition: numbers aren't managed by feel. Information has to be structured, accessible, and traceable so anyone on the team can consult it without asking for explanations.

  • Anticipation over reaction: a deviation caught in time is a decision you can still make. Caught late, it's a problem. My job is to flag it before it becomes the second one.

I work methodically: defined processes, fixed-date closes, detailed records, and proactive communication with leadership. I prefer a simple system that always works over a complex one that fails when you need it most.

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